Let’s face it – time is probably our greatest resource. We never seem to have enough of it and it seems to pass so quickly. Well we won’t get any more of it and we can’t slow it down.
What we can do is make the most of the time we have. Here are some simple steps you can take to get the most out of your day:
1. Plan your day the night before – At the end of each day write out all the things you need to do the following day to achieve your goals. Pull together all the information you’ll need, phone numbers and relevant paperwork.
2. Prioritise the list – Number each item and do the harder jobs first. There’s always the temptation to do the easy jobs first. However, think how the thought of doing the hard jobs hangs over you as you do the easy stuff. Think how good you’ll feel when the nasties are out of the way and how motivated you’ll feel.
3. Stick to your list – Check off each item as you go and avoid distractions. You don’t need to answer every email/text as they come in. Set a schedule to check your email/notifications once every hour, or whatever works best for you.
4. Remember the Three “D’s” – Do it, Delegate it or Dump it. Handle each piece of paper only once. Either do something about it now, delegate it to someone else or throw it in the trash. And remember – “Only do it if only you can do it.”
5. Don’t procrastinate – Procrastination really is the “Thief of Time” It’s so easy to put things off till another time or till “I’ve had time to think about it.” DO IT NOW!
6. Plan your leisure time – Schedule out time for you to relax, workout, go shopping, whatever it is that you enjoy.
7 Be honest with yourself – Keep asking – “Is what I’m doing now getting me to where I want to get to?” if the answer is “no,” change what you’re doing.
For most folks, owning your own business is a dream come true. The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small business owner. Sure, there’s more stress than what you probably imagined when you were creating your grand plans, but with a little strategy and planning you can overcome any tough spot you get in. There are 7 tactics developed by successful marketers that are sure to make your business as successful as theirs.
Create A One of a Kind Selling Point
If you want to stand out from the crowd, create a unique selling proposition that stresses the benefits the customers will receive from doing business with you.
Don’t go out on a limb to create new products and services to get attention. Just add a special benefit to the ones you already have… maybe it’s quicker service or a guarantee. The most effective things to emphasize are benefits that your competition cannot or is not willing to give.
We all know that business owners think their product or services are the best thing going, but it’s what the current customers think about it that really matters to your prospective customers. They’re the ones who see things from their point of view… what they have to say about the business has an impact.
Testimonials play an important part in advertising – especially for small businesses. Yeah, big businesses with well-known names don’t have to worry about it, but small companies can use testimonials as marketing tools to build credibility.
Think about it…how else can we gain credibility than by creating a group of satisfied customers and shouting what they have to say? Let’s look for ways we can make testimonials an effective part of our marketing campaigns.
Upselling is one of the most successful marketing trends today. Everywhere you go, someone is trying to get you to buy more. From fast food with supersize options, to clothing stores that try to sell you shoes to match your outfit, everyone’s jumping on the bandwagon. Why? It works!
Your customers already know that you have great products and provide satisfactory service. They trust you to come through for them. Think about it, it’s much easier to make sales to someone you already have a relationship with.
Use every opportunity to increase your sales volume within the customer audience you already have. Do you have a product that goes with the one they are purchasing? Offer it to them at the register. It’s a proven and effective method for increasing sales. You may be shocked at the additional sales you can generate from those who are already buying from you.
Make Your Price Seem Smaller
Divide and conquer, The old war tactic works in marketing too! When the price seems too steep, break it down into “buyable” size bites. A $120 item is only 12 low monthly payments of $10. A $365 purchase would only cost $1 per day. Now that sounds affordable!
Paint The Benefits Pretty
Customers buy because they want to enjoy the benefits of the purchase. A lady might buy a dress because she wants to feel sexy, or a man will buy a book because he finds pleasure in reading. Emotions are the key element that drives purchases.
Use word pictures to stir up the emotions that will instigate the sale. Let them “feel” the benefits, and they’ll be more apt to head for the cash register. Put them where you want them.
Create Attention Getting Headlines
Are you ready to capture your reader’s attention with a great copy? The headline is the place to start. How often do you scan the newspaper’s headlines before you decide whether or not to read the article? Yeah, that’s where we lose or gain the reader’s interest, so it’s a pretty important part of the advertisement.
A good headline should telegraph its message in twelve words or less. Double check those headlines. Do they make a promise of a positive benefit, or ask a provocative question? Don’t settle for less than attention grabbing statements.
Provide An Offer They Can’t Resist
Is your deal too good to pass up? If not, you need to improve it. I’m not talking about cutting prices even more, you need to make a profit, but you can make the deal sweeter by increasing the reader’s knowledge of the value of the product, or adding bonuses that are perceived as valuable, but cost you little.
I think that most people would agree that the people who have goals are more successful than those who do not have any.
I often talk about leadership and management. Leadership is about doing the right things while management is about doing things right. Often when we study time management, we study efficiency (doing things right) and make the assumption that we have the effectiveness (leadership) solved.
The first step in any time management system should be to work on goals and as such, I use the following 60 Minute Goal Setting Exercise.
At the top of a blank piece of paper write down “values” and then spend 10 to 15 minutes writing down everything that you value.
At the top of a blank piece of paper write down “lifetime goals.” This is where you dream. For example, what places would you like to visit; what experiences would you like to have; what would you like to accomplish within your lifetime. This might include traveling to Australia; getting a university degree; living in an X square foot house, etc. There are no rules to this brainstorming – simply make a list.
At the top of a blank piece of paper write down what you would do if you had six months to live. This part of the exercise really came home to me this week when one of my close friends died at 36 years old. Some of us may have only six months to live; however, we may not know it yet. List everything that you would do if you had only six months to live. Part of the purpose of this exercise that I found works well for me is that it brings the truly important into focus. Often I find things that I would do if I had only six months to live that are not listed on my lifetime goals.
At the top of a blank piece of paper write down your goals for this year. After doing the first three steps, you will find this step much easier than the others. These are the goals to focus on NOW.
This total exercise will only take an hour. An hour spent clarifying your goals can save you hundreds of hours.
7 Crucial Traffic Techniques for Network Marketers
Network marketing is a numbers game. The more people you introduce to your opportunity, the more money you’ll make. To start generating a steady stream of traffic to your site, try these 7 creative techniques:
Write and Distribute Articles, Reports and Ebooks- Internet users are all interested in one thing – information. Use this to promote your business by creating high quality content and allowing others to reprint it for you. One great way to do this is to distribute a brandable ebook or special report. This is one that a website or list owner can change to include a reference to their website. This doesn’t mean that it looks like they are the publisher, it’s just a way for them to include information on where the ebook was downloaded from and (if applicable) to include their affiliate link for your products and services.
Participate in Newsgroups, Forums, and Mailing Lists- There are hundreds of forums online and you can find one for almost any topic imaginable. Most allow you to include a signature line that will be attached to every message. This is a chance for you to advertise your site. Visiting these forums to post thoughtful questions and offer your expertise will mean your signature is viewed by others and will bring you free, targeted traffic. Of course how much traffic you get depends on how often you post and whether your signature makes people want to visit your site. A good approach is to use an ad you’ve had success with elsewhere as your signature.
Join Networking Sites to Build your Personal Network- Networking sites are designed to make it easy for people to meet others in their industry and to advertise their products and services. Similar to offline networking events where lots of people come together for the sole purpose of meeting people, online networking sites work the same way.
Use Classified Sites and Traffic Exchanges- Classified ad sites and traffic exchanges have gotten a bad reputation, but they really do work if you know how to use them. If you’re promoting a product or service that advertisers can benefit from then they’re a great place to get traffic. Although not very many consumers visit this type of advertising site, lots of website owners do so in order to make sure their ad appears on the site. While there they can’t help but notice other ads and if one catches their attention you’re likely to get a visitor.
Run a Contest- People love the prospect of winning something – that’s why a contest can be a great traffic generator. The key is to choose a prize that will attract people from your target audience. If you make the grand prize a new laptop you’ll get entries from everyone who would like to win a new laptop (which is basically every computer user in the world!). Get more targeted traffic by choosing something that your target audience is interested in but wouldn’t mean much to other people. To start promoting your contest do a search in Google for “Contest Directories” and you’ll find lots of places to list your contest for free.
Include a Powerful Signature on all Outgoing Email- Every time you send a piece of mail you have the potential to get a visitor to your site. Simply create a “signature” that is automatically added to every outgoing message. Use the signature to briefly explain what you do, give your USP or slogan and add a hyperlink to your site. Once it’s set up you don’t have to think about it again!
Try Newsletter Classified Ads – There are lots of newsletter publishers who give classified ads to new subscribers. Although these don’t typically bring a huge response, they can generate some traffic if you offer something with a high perceived value but low price tag. They’re also a great way to test new ads to see which ones get the best response. Once you’ve found a winner, use it in a PPC campaign, make it your new email signature, run it as a top sponsor newsletter ad or use it as your forum signature. Or choose to be on social media and learn from me on how i generate organic leads and increase my revenue via TIKTOK. Follow my TIKTOK @juliashantal for more beauty and social media tips!
Are you ready to grab attention on Social Media? Do you know what is Social Selling aka Attraction Marketing?
Social selling is the practice of using a brand’s social media channels to connect with prospects, develop a connection with them and engage with potential leads. The tactic can help businesses reach their sales targets. Think of social selling as modern relationship-building.
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5 Emotions That Could Be Stopping You From Living Your Dreams
Hurtful memories can stifle your development and growth. How do we break through this insidious mental conditioning? How do we grow and develop beyond hurtful episodes that bury themselves in our subconscious and influence our lives? How do we change and grow so that we can live our dreams?
The first step is to break the hold of these inhibiting influences from the past. Recognize them and then either get rid of them or turn them into a positive force that pushes you ahead rather than holds you back. Identify these inhibiting memories in your life so that you control them rather than allowing them to control you. Did someone hurt your feelings? Forgive them and forget it. Move on. Did someone punish you unfairly? It’s over. It’s done. Go on.
Here are a few of the most common emotions that burrow into the subconscious and impede our growth as individuals:
Anger: This is a natural response to a perceived attack or injury. It makes energy flow. But when allowed to simmer, it depletes energy that could be used to improve your life. If you hold your anger for more than a week, it is only hurting you. Make yourself let go. Envision yourself throwing it out. Ease your mind. Transform your anger into positive motivation. Don’t get mad, get motivated.
Revenge: The first cousin of anger. It also robs you of strength in the long run. The person who has injured you has probably gone on with life; so should you. Don’t let the injury hurt you further by inhibiting your growth. Lose it or use it. Instead of saying, “I’ll get them,” say, “I’ll show them. I’LL BE SOMEBODY!”
Sadness: This is more crippling than anger because it drains you from the start, sapping your will to go on. You probably will have to let this drain away slowly at its own pace. Time heals, but if the sadness seems to linger, consciously force it out. Seek out things that make you laugh and feel positive about life. Realize that feeling sad will not change anything. Seek peace of mind as your right.
Resentment: Life is not always fair. It is unrealistic to feel any other way, and holding on to resentment is no way to fight back. Drop it and get back into the battle.
Guilt: Guilt is another emotion that stands between you and your dreams. All of us have done things we feel bad about and regret. Things we would do differently. Many of us carry that guilt around and it keeps us from moving forward. Don’t let people put you on a guilt trip. Say to yourself when someone is putting you on the defensive, “No matter what you do or say to me, I am still a worthwhile person.”
To rid yourself of these past emotions, put them in a perspective that is positive rather than negative and thereby cut off their painful roots in your subconscious. Reinterpret the past with these methods: Get better, not bitter. Find a quiet, comfortable place. Sit back and relax. Think about something or someone who caused you pain or disappointment. Now take a mental step back from that feeling and the situation. Assess it. Did the emotions that resulted make you stronger? Did they give you determination? Can you use those memories to empower you rather than drain you? Why let them hurt you further?
Going viral means exposure, and exposure means new customers.
A LOT of new customers!
The TikTok for Business mantra is not one to be taken literally and is a useful message for marketers to extend across all social platforms and campaigns. It aims to encourage marketers to embrace the creativity of the platform which is known for the so-called #TikTokMadeMeBuyIt phenomenon.
In an attempt to highlight the benefits of following TikTok’s advice, they’ve shared statements from brands that have followed this advertising trend with great success.
As explained by TikTok Global Business Marketing head Katie Puris: “…what happens on TikTok is completely unique. Every day, people participate in campaigns, build alongside them, and even create their own TikToks for brands and products they love. We frequently hear people say, ‘I didn’t even realize that was an ad!’ and that’s the goal on TikTok. The work is so good, it fits right in and it’s celebrated… just like a TikTok.”
This is why I’ve created a FREE TikTok For Entrepreneurs & network marketers Cheat Sheet! I will also send you a video training that contains the key pieces of information that have allowed me to successfully grow my following so quickly!!
Life is full of ups and downs and sometimes has a few sideways thrown in too. When things go wrong or don’t go as planned, or when something happens to throw us off balance and doubt ourselves it can be tough to deal with. After all, we all want things to go well and to end up as ‘winners’. But life will always throw challenges at us, and we can’t control everything. Nor should we try. It’s not what happens to you but what you do with what happens to you that makes the difference. Here are three easy ways that you can always come out on top.
Focus on Your Strengths- We’re a bunch of contradictions – sorry to break it to you. Sometimes happy, sometimes sad; sometimes hopeful, sometimes pessimistic; sometimes childish and sometimes mature. We also have a whole load of strengths and weaknesses that affect what we do and how we do it, but tend to put more focus on our weaknesses and not our strengths.
A strength is something that you do consistently well or at a near-perfect level of performance – it’s something you’re just able to do, you’re hard-wired to do it well and you get an inherent satisfaction from doing it. It could be tackling and solving complex problems, empathising with people, having a lively imagination or being able to make the perfect omelette.
Focusing on what you do well rather than what you’re not so good at makes all kinds of sense. When you look at what you’re not good at you feel bad about yourself and your ability, but when you focus on and play to your strengths you’re guaranteed to get results, and can even eliminate any negative effect your weaknesses might have.
There was a guy I worked with who hated public speaking and recognised that it was one of his weaknesses. He worked as an advertising executive and as he climbed the ladder he found he had to do more and more presentations – he’d stutter, freeze, forget his point and not perform at his best at all. But when we focused on his strengths we found that he had amazing social skills, an ability to establish great rapport with people in no time at all and had a fantastic sense of humour. Using those strengths he was able to connect easily with each person in his audience, enjoy himself a whole lot more and to deliver presentations that had fun, humour and warmth in them. He used his strengths to overwhelm his weaknesses and went from strength to strength himself.
Set Things Up Ahead Of Time- Sure, there will be times when you can just head into something, do brilliantly at it and get the result you were hoping for (normally if you’re playing to your strengths), but other times you might blunder forwards, wing it and not get the result you wanted. Whatever challenges or opportunities you’re facing you’ll stand a much better chance of getting a great result if you set things up to succeed ahead of time.
So what exactly do you want to happen? What solution, outcome or result would be great? Get really clear on the outcome you want from what’s facing you and how it would feel to get the outcome you’re looking for. Then start breaking it down – what can you do to set things up so that your desired outcome happens? What needs to be put in place? What will help to make what you want to happen, happen? And to ensure the best outcome, what are you willing to do?
Whatever faces you, it’s possible to get the result you want by being crystal clear about the kind of result you want and by putting effort into setting things up so that it happens. Look at this way – you’re infinitely more likely to get your most wanted result by putting time or effort into setting things up ahead of time than if you don’t. Your choice.
There’s No Such Thing as Losing Anyway- What’s life all about, really? Getting a good job, getting married, feeling valued, having fun? It’s about different things to different people, but to boil it down I think it’s about doing the best we can to have, do and be the best for ourselves and those we care about. Sometimes it’s a struggle and sometimes it’s a joy, but what is constant through it all is our capacity to learn, develop and grow. Humans have an unparalleled ability to learn and adapt, which is exactly why we’re able to do the best we can and find ways to have, do and be more.
That’s why everything you do takes you one step forward and it’s only by doing one thing, then another and another that the most astounding things in our world come about. As Thomas Edison said while he was on his 207th prototype for the electric light bulb – ‘I am not discouraged, because every wrong attempt discarded is another step forward.’ He’s absolutely right – everything you do that doesn’t work out is another tick in another box and another step forwards, because you know one more way not to do something and what not to do next time. You’ll never get to 100% without going from 1% to 99% first.
In all that you do, whether it turns out how you wanted it to or not, there’s the capacity for learning. That means that it’s all part of the process and everything that you do and learn is an important step forward.
There’s no such thing as losing, only learning and growing. So here’s to your continued success!”